If you carry out a net search for designer spectacles, how what is the duration do you figure you would probably spend searching? Not unlike quite a few other online shoppers, we are prepared to browse a few web pages but may only be inclined to spend a few seconds on each page.
So the reality is, a web site has merely 10 to 15 seconds to seize a visitor’s interest before the site visitor is lost forever. Whether we like it or not, this is the frenzied pace most of us live in right now. So it is crucial to design your landing page to be as ‘sticky’ as possible.
The basic element a site must have is a suitable ecommerce template. There are a countless number of ecommerce templates out there and some are even afforded free as part of a shopping cart software package. But ecommerce templates alone aren’t sufficient, they need to work in harmony with other contributing factors.
To help you acquire the most out of your ecommerce template, listed below are 3 very useful ideas:
– Interesting content can be a very important contributing component when it pertains to making a site ‘sticky’ but only if it is formatted appropriately. Grouping everything in one paragraph can give the impression that the material might be too troublesome to read with no regard to how informative it might be. Do not be unwilling to break it up into various paragraphs of uneven lengths or insert a photo in between to break the monotony.
– As you might probably have noticed, various category links are situated on the left hand side of a page. There are lists that might be very long and can be a turnoff at first look. You can rectify this problem by merely grouping the lists into 6 links per batch.
– Another idea is to try placing similar items together. Some items on the page could possibly complement each other. For example, the subsequent course of action after mulling over the price statement is potentially to hit the Buy or Add To Cart button, so wouldn’t it be a good idea to place them close together and make the move as natural as possible for the visitor.
Here is an additional suggestion for you. Action buttons such as the ‘Add To Cart’ button should always be more eye-catching than the rest of the webpage because in the end that is what you want them to carryout, so their eyes should be drawn to that button. In order to accomplish this, use bright colors or something in striking contrast to the color palette of your landing page.
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